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2007 rankings

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2007 Rank	2006 Rank	Brand	Country of Origin	Sector	2007 Brand Value ($m)	Change in Brand Value
47	New		United States	Financial Services	7,490	New
49	New		France	Financial Services	7,327	New
80	New		Germany	Financial Services	3,957	New
99	New		United States	Luxury	3,046	New
100	New		United States	Automotive	3,026	New
1	1		United States	Beverages	65,324	-3%
2	2		United States	Computer Software	58,709	3%
3	3		United States	Computer Services	57,090	2%
4	4		United States	Diversified	51,569	5%
7	5		United States	Computer Hardware	30,954	-4%
5	6		Finland	Consumer Electronics	33,696	12%
6	7		Japan	Automotive	32,070	15%
9	8		United States	Media	29,210	5%
8	9		United States	Restaurants	29,398	7%
10	10		Germany	Automotive	23,568	8%
11	11		United States	Financial Services	23,442	9%
14	12		United States	Tobacco	21,282	0%
12	13		United States	Computer Hardware	22,197	9%
15	14		United States	Financial Services	20,827	6%
13	15		Germany	Automotive	21,612	10%
16	16		United States	Personal Care	20,415	4%
17	17		France	Luxury	20,321	15%
18	18		United States	Computer Services	19,099	9%
19	19		Japan	Automotive	17,998	6%
21	20		Republic of Korea	Consumer Electronics	16,853	4%
22	21		United States	Financial Services	14,343	10%
26	22		United States	Beverages	12,888	2%
24	23		Switzerland	Beverages	12,950	4%
20	24		United States	Internet Services	17,837	44%
31	25		United States	Computer Hardware	11,554	-6%
25	26		Japan	Consumer Electronics	12,907	10%
30	27		United States	Alcohol	11,652	0%
23	28		United Kingdom	Financial Services	13,563	17%
27	29		United States	Computer Software	12,448	9%
41	30		United States	Automotive	8,982	-19%
29	31		United States	Sporting Goods	12,003	10%
28	32		United States	Transportation	12,013	12%
32	33		United States	Financial Services	11,433	12%
34	34		Germany	Computer Software	10,850	8%
36	35		Japan	Computer Hardware	10,581	6%
37	36		United States	Financial Services	10,340	6%
35	37		United States	Financial Services	10,663	11%
33	39		United States	Computer Hardware	11,037	21%
40	40		United States	Food	9,341	6%
38	41		Sweden	Home Furnishings	10,087	15%
39	42		Switzerland	Financial Services	9,838	13%
43	44		Germany	Diversified	7,737	-1%
45	45		United States	Automotive	7,718	0%
46	46		Italy	Luxury	7,697	8%
48	47		United States	Internet Services	7,456	10%
42	48		Netherlands	Diversified	7,741	15%
50	49		United States	Computer Services	7,296	8%
52	50		United States	Media	6,907	4%
44	51		Japan	Consumer Electronics	7,730	18%
61	52		United States	Apparel	5,481	-15%
51	53		France	Personal Care	7,045	10%
53	54		United States	Food	6,544	5%
55	55		United States	Internet Services	6,067	0%
54	56		Germany	Automotive	6,511	8%
56	57		United States	Computer Hardware	6,050	2%
57	58		United States	Personal Care	6,025	7%
59	59		United States	Food	5,777	6%
60	60		United States	Restaurants	5,682	6%
58	61		France	Luxury	5,830	13%
65	62		United States	Personal Care	5,103	1%
63	63		Switzerland	Food	5,314	8%
70	64		United States	Personal Care	4,600	-5%
62	65		United States	Internet Services	5,411	15%
74	66		United States	Restaurants	4,254	-9%
67	67		France	Food	5,019	8%
66	68		United States	Diversified	5,059	10%
77	69		United States	Consumer Electronics	4,149	-9%
82	70		United States	Consumer Electronics	3,874	-12%
69	71		Germany	Sporting Goods	4,767	11%
71	72		Switzerland	Luxury	4,589	8%
64	73		Spain	Apparel	5,165	22%
68	74		Germany	Automotive	4,866	17%
72	75		Republic of Korea	Automotive	4,453	9%
84	76		United Kingdom	Energy	3,794	-5%
78	77		Japan	Consumer Electronics	4,135	4%
76	78		United Kingdom	Media	4,197	6%
86	79		United States	Food	3,732	-5%
75	80		Germany	Automotive	4,235	8%
73	81		France	Luxury	4,255	10%
79	82		United States	Luxury	4,003	5%
87	83		France	Alcohol	3,638	2%
89	84		United States	Consumer Electronics	3,605	1%
81	85		Netherlands	Financial Services	3,880	12%
83	86		Switzerland	Luxury	3,852	15%
85	87		France	Alcohol	3,739	15%
90	88		United States	Personal Care	3,445	8%
93	89		Netherlands	Energy	3,331	5%
98	90		Japan	Automotive	3,072	-1%
88	91		United States	Restaurants	3,631	17%
92	92		Japan	Automotive	3,354	9%
91	93		United Kingdom	Alcohol	3,379	11%
97	94		Republic of Korea	Consumer Electronics	3,100	3%
94	96		Italy	Luxury	3,286	14%
95	98		United Kingdom	Luxury	3,221	16%
96	99		Germany	Personal Care	3,116	16%

*indicates brands that did not appear in the previous year's top 100 ranking

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